4 October 2024

How To Master Bombshell Waves with Joico

There’s something kind of genius about a sexy summer hairstyle that eases you into evening… but looks like it came straight from shore.

That’s what you get with Joico’s latest spin on beachy waves; an undone cascade of relaxed tendrils that are just too chil to be called curls.

We’ve got Joico hair pro, Eric Mayes, and fashion blogger, Sophie Elkus, to show you how to get on board with just a few pro poducts and one beefy barrel iron. Check out the ‘swell’ how-tos above…

More information on www.joico.com

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