27 March 2023

Repair Years of Damage in Minutes with Paul Mitchell’s Awapuhi Wild Ginger

Paul Mitchell’s Awapuhi Wild Ginger line of products can repair years of damage in minutes, replenishing every strand with vital protein and intense moisture.

Awapuhi Wild Ginger products feature KeraTriplex®, a premium blend of isolated proteins which are virtually identical to the keratin found in human hair. KeraTriplex fills damaged sites on the hair shaft, smoothing down “ruffled” cuticles and taming frizz. The innovative KeraTriplex complex is found in Awapuhi Wild Ginger Moisturizing Lather Shampoo, Keratin Intensive Treatment and KeraTriplex Treatment. These Awapuhi Wild Ginger care products are ideal for naturally dry, brittle, sun-damaged, lightened or chemically treated hair.

Stylists can increase service revenue in the salon, while treating guests to the very best, with the limited edition Awapuhi Wild Ginger 3-Step Keratin Treatment System. This dual function service kit includes Moisturizing Lather Shampoo, Keratin Intensive Treatment and 10 KeraTriplex ampoules to deliver optimum results in hair repair.

Follow these 3 easy steps to repair and rebuild damaged strands:

Step 1: Wash hair with Moisturizing Lather Shampoo.

  1. Features and benefits:
  2. 100% sulfate-free
  3. Gentle hydration and color protection
  4. Exclusive KeraTriplex blend of protein rebuilds and repairs.

Step 2: Apply 1-2 KeraTriplex Treatment ampoules to clean, towel-dried hair. Process for five minutes. Do not rinse. Towel blot. (Professional treatment only).

  1. Features and benefits:
  2. KeraTriplex is a blend of three proteins with targeted molecular weights that penetrate into the cortex, rebuild disrupted bonds and reinforce the cuticle.
  3. Reduces breakage up to 80%
  4. Improves shine up to 35%
  5. Reduces color fade up to 67% (compared to untreated hair)
  6. Hair is healthier-looking and instantly restored. A long-lasting shield smoothes the cuticle and protects from further damage.

Step 3: Apply Keratin Intensive Treatment. Process under heat for 10 minutes. Rinse.

  1. Features and benefits:
    Intense penetrating cream to hydrate and add shine once KeraTriplex is absorbed in hair.

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