Schwarzkopf Professional has teamed up with FHI Heat –the leading pro hair tool company coveted by stylists, consumers and such celebs as Scarlett Johannson, Kristen Stewart and Beyonce– to round out a complete Schwarzkopf Professional portfolio.
In addition to top-notch color, care and styling, Schwarzkopf Professional now offers an exclusive SKP-PRO Heat Dryer and SKP-PRO Heat Flat Iron Powered by FHI Heat, which will be used backstage at Los Angeles Fashion Week along with other FHI Heat cult classics. These must-have styling tools are built with the most technologically advanced features on the market today – including digital temperature control, RAPIDTEK™ Heating, Black Diamond Ceramic technology, Nano-Fuzeion™ technology and more; making them the essential hot tool duo for stylists and consumers alike.
“FHI Heat is known as the most technologically advanced company in the appliance market and their commitment to quality, integrity and innovation
is unsurpassable,” says George Broder, General Manager of Schwarzkopf Professional North America. He continues, “As a company, FHI Heat shares our same values – and we couldn’t be more thrilled to launch a collection of styling tools with them.”
Built to the highest of standards, SKP-PRO HEAT is a force to be reckoned with. The first dryer in the professional market to display the temperature on a LED screen, the Digital Temperature Control, directed by Color Zone Technology, has five color-coded fan speed settings with heat settings ranging from 99°F to 241°F, allowing up to twenty-five customized heat and speed options. Lightweight and incredibly powerful, the RAPIDTEK™ Heating and Black Diamond Ceramic Technology dries hair evenly and cuts drying time in half, producing increased amounts of negative ions to seal in moisture, repel humidity, reduce frizz and help eliminate static.
Exclusive Proprietary Nano-Fuzeion™ Technology emits gentle infrared heat and low EMF to prevent damage and produce unmatched conditioning and shine. For easy styling, this 1800-watt dryer has a 12-foot cord for longer reach and comes with a variety of attachments, including a Speed Dry Nozzle, Curl Defining Finger Diffuser, Comb Straightening Attachment and a plush Schwarzkopf Professional travel bag for organized storage.
The SKP-PRO FLAT IRON, a 1-Inch Black Diamond Digital Hand Touch Ceramic Professional Hair Styling Iron is certainly in a class of its own. Featuring Digital Temperature Control Color-Coding for precise heat with settings that range from 266°F to 450°F, its Oversized Positive Temperature. Frequency Control Heater ensures even temperature distribution throughout the plate surface for consistent styling. RAPIDTEK Heating Technology provides quick heat-up time with virtually instantaneous heat recovery. Energy efficient, the Hand Touch Technology has an auto shut-off after one hour of non-use and energy efficient sleep mode – simply touch the device to reheat to the temperature last used in eight-to-ten seconds.
Its Triple Layer Process of scratch-resistant ceramic plates with Black Diamond produces up to twenty-five percent more moisture-locking ions to help hair feel –and look– strong and hydrated. Packaged with a heat-resistant mat and storage bag, SKP-PRO FLAT IRON is the ultimate essential styling tool. SKP-PRO HEAT Powered by FHI Heat Dryer and SKP-PRO FLAT Powered by FHI Heat Styling Iron both have a two-year warranty and are exclusively available and select Schwarzkopf Professional partner salons.
For more information, visit www.schwarzkopf-professionalusa.com