23 February 2024

TONI&GUY celebrate 50!

TONI&GUY celebrate 50 years of passion for hair, fashion and style at a unique global gathering at Knebworth Park: one day of music, entertainment and nostalgia.

Fifty years is half a century, a  landmark well worth celebrating when you consider how the TONI&GUY brand has revolutionized the world’s view of hair fashion, making them  such  powerful trendsetters and developers of new creative techniques. This overwhemling influence has, in more recent years, even crossed over into the world of fashion and couture, thanks to TONI&GUY’s association with London Fashion Week and the British Fashion Council. And this relationship has recently been consolidated further, given the announcement earlier this month that label.m has signed an official products endorsement deal for London Fashion Week with the BFC.

The TONI&GUY 50th anniversary festival beckoned and welcomed TONI&GUY and Essenuals salon franchises, staff and friends from all over the world to join forces with corporate guests and visitors from the professional and consumer press to enjoy an authentic music festival atmosphere at Knebworth Park.  Everyone gathered in the huge Mainstage tent for a spectacular show, and musical gigs – including Iggy Alazea – which was just the warm-up for the awards night, which saw Brenda Mail, General Manager TONI&GUY, presented with the first-ever presentation of a Lifetime Achievement Award. The show reveled in the presence of Sacha Mascolo-Taruck and Eamonn Boreham, International Artistic Director for label.m, when they took to the stage to present the fantastic new “50 50 Collection”.

#tandg50fest on Twitter


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