8 December 2023

Joico’s valuable new acquisitions

Kelly Milton, Melessia Wade-Smith, Jacqueline Ream and Christina Stein join the Exclusive Division of Zotos International in support of the JOICO, ISO and Minardi Luxury Color Care brands

Kelly Milton has joined Joico as Education Sales Manager. Given her experience in the beauty industry with Redken and as an Educator for the ISO hair care line, Kelly is expected to be the perfect candicate to support the East Territories for a Joico distributor. 

New National Corporate Trainer, Melessia Wade Smith, arrived in Joico with a strong background in the beauty industry and specialization in hair color.  Having worked previously with Redken and Minardi Beauty Products, Melessia has focused her career in the education and training arenas, where she will be developing and maintaining education strategies for ISO brands. 

Jacqueline Ream joins Joico as Associate Marketing Manager, backed by a background in beauty sales, above all hair care and cosmetics, and stints with Smashbox and a biotech company. Jacqueline will be focusing on the color and structure business.

Christina Stein will also be joining us as an Associate Marketing Manager.  Christina’s background in channel marketing, product promotion and retail advertising with the Lego and Warner Brothers brands should bring a fresh outlook to the brand strategy, operations and new product management on the Joico and K-PAK brands.


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