23 September 2021

Cosmetologists Chicago® and America’s Beauty Show®: Always a winning team

The prestigious American Graphic Design Award, presented by Graphic Design USA magazine for its 2012 concept print advertisement published in salon industry publications, has once again gone to Cosmetologists Chicago, owners and producers of America’s Beauty Show

Almost as if a prelude to the grand prize, earlier this year, Graphic Design USA awarded the 2012 ABS print ad with the coveted American In-house Design Award for the fifth consecutive year .This year’s winning concept is the brainchild of a collaboration between Cosmetologists Chicago’s Creative Director Kristen Erickson and Luis Alvarez of Aquage, who also photographed the high-concept ad, while the talented Ann Bray created the hairstyle for this and all the 2012 America’s Beauty Show advertising.

“Working with Luis Alvarez, Ann Bray and the Aquage artistic team for the past five years has been so creatively inspiring,” said Erickson. “I am especially proud to be part of our America’s Beauty Show team, bringing worldwide beauty to Chicago.”

Cosmetologists Chicago CEO Paul Dykstra, on congratulating the creative team added, “The 2012 America’s Beauty Show was a huge success due to the commitment of those involved with it at every level. Kristen and Luis’ artistic vision for our show is worthy of the all praise it is receiving.”

Photos: KristenErickson_bio.jpg – Kristen Erickson, Creative Director, America’s Beauty Show.
AmericasBeautyShowAD.jpg – 2012 America’s Beauty Show Print AD
Photo Credit: Luis Alvarez for America’s Beauty Show


This spread, entitled “Skydeck,”was seen by countless cosmetologists worldwide. It featured a model perched on glass, with Chicago’s magnificent cityscape beneath her. It was photographed atop Chicago’s iconic Willis Tower.

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