The beauty brand Aveda has launched Invati – in Sanskrit for invigorate – a system of 97 percent naturally-derived products that reduces hair loss by 33 percent.
Invati is powered by Densiplex, an invigorating complex of Ayurvedic herbs. The line consists of three formulas for daily treatment: Exfoliating Shampoo to cleanse, exfoliate,and renew the scalp with wintergreen-derived salicylic acid; Thickening Conditioner that penetrates the hair shaft to strengthen with arginine, an amino acid derived from sugar beets and soy protein; and Scalp Revitalizer with turmeric and ginseng to help energize and rehabilitate the scalp around the follicles when massaged in. Naturally-derived, clinically-proven products formulated for aging scalp and thinning hair. For more info, visit www.aveda.com