"Who are you wearing?" took a backseat to “Who did your hair?” at the 74th Annual Golden Globe Awards, as Hollywood's hottest like Gina Rodriguez & Jamie Chung were coiffed by Joico Celebrity Stylist Paul Norton. Want the scoop? Learn HOW TO!

“Travel broadens the mind,” so the proverb says. Indeed, when you travel to a new place and meet new people, you learn, you grow, you change. Professionals thrive on change – experimenting, learning, growing, and soaring to new professional heights.

What happens when reflective metals meet Color Intensity? Instant attraction! And these shades will pierce right through your artist’s color-loving heart.

Balayage looks are still all the rage but traditional lighteners can leave you more enraged as this open-air painting technique can get messy. Now creating those natural-looking blends of highlights for that ultimate look of sun-kissed perfection are easier than ever with NEW Joico FreePlay Clay Lightener.

Soon enough spring will have sprung, flowers will have bloomed, colors will abound at every turn, and you might be clambering to get tickets to that fab festival that you know sells out weeks in advance, and for which people plan their looks months ahead.

JOICO Senior Vice President and General Manager, Sara Jones, just announced several new hires and promotions.

The people have spoken – fashion colors are not just a fashion statement, they are a movement! A fun movement showcasing a festival of color expression like we’ve never seen.

On September 8th opening day for arguably the most famous week in fashion – certainly in New York city and the entirety of the U.S., New York Fashion Week – designer Malan Breton showcased his Spring/Summer 2017 women’s and men’s collection at the Hammerstein Ballroom at Manhattan Center.

Smoke and ash are usually signs of trouble, but in this case, it’s exactly what you need to stay cool! Keep brunettes and blondes lustrous and cool with NEW Joico LumiShine Color “BLUE ASH” shade series!

The radiant AnnaLynne McCord showed up to host the together1heart Charity Launch Party at the Sofitel Los Angeles with hair styled by none other than Joico Celebrity Hairstylist and Spokesperson, Paul Norton.