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Cali-Cool Heats Up With Joico's Damien Carney & Designer Whitney Port

Thursday, 10 April 2014 22:07


Striking a balance between dressed-up and dressed-down – that's the secret behind the hottest new Drab to Fab Webisode starring International Creative Director, Damien Carney, and fashion superstar, Whitney Port.

This Californication of coif and clothing celebrates easy, relaxed, and elegant in one fell swoop... and according to our pros who know, achieving the versatile look just couldn't be easier.

"How do you get hair to look casual and undone without making it look messy? I get that question all the time," says Carney, who shows how a star combo of volumizing product –like Joico's Instant Refresh Dry Shampoo and Texture Boost– hold beachy, barrel-curled waves in perfect place with minimal effort. This contrasting approach extends to clothing, with slouchy snakeskin "sweats" and an embellished chambray top from Port’s new Whitney Eve Spring Collection... a perfect example of how casual can be elevated with an edgy pattern or hint of texture. "This is about being really comfortable... but also being able to be seen in style," the designer explains of her contrast concept. It's an illusion that works from head to toe... like magic!

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