top news

Videos

Video Alert! How To: Perfect Beach Waves – Wrap and Twist Technique by Sam Villa

Sunday, 01 April 2018 17:56

Media

The perfect beach waves seen all over Instagram may look like people just rolled out of bed with gorgeous texture, but as stylists we know that it takes a lot of effort to look effortless,” says Sam Villa, co-founder of Sam Villa and Global Artistic Ambassador for Redken. 

Watch Villa demonstrate a wrap and twist technique with a Marcel iron to create the perfect beach waves that are definitely Insta worthy.

TIPS
– Always apply a thermal heat protectant before curling hair to minimize damage from heat.
– Work with the iron nonconventionally to create loose texture versus crisp curls.
– Do not be precise with sections, work randomly - the smaller the section, the more intense the curl, go for larger sections to create softer movement.

WRAP AND TWIST TECHNIQUE
– Pick up section and spray with Redken iron shape 11 and comb through.
– Using a Sam Villa Artist Series 2-in-1 Marcel Iron & Wand, season hair with a pass of heat to break up the bonds.
– Working with the barrel on the top and blade underneath, direct hair back and away, wrap a half coil, twist underneath until the ends and release so hair slips out and cools.  The wrap should start about 1.5 to 2 inches from the head and the ends should be left out.  Beach waves tend to sit midshaft.

BEACHY WAVE COMB OUT
– Take head forward and shake it out, then spray Redken wax blast 10 to add texture and a shattered effect on the ends…this makes hair look like it was cut with a razor.
– Spray hands with Redken fashion work 12 and work through hair to finish waves with the perfect amount of hold with ultimate flexibility.

The comb out is critical for beachy waves because you want to create a small sense of movement and volume with an organic finish… so don’t overwork it,” adds Villa.

Related items

  • How To: Cut Short Baby Fringe 01 April 2018

    Jesse Linares, Sam Villa ArTeam, is a pro at more dramatic looks and has a technique for short baby fringe that looks aggressively intentional.

  • How To! The Mullet Revival: Learn from the Past, Apply to Today! 01 April 2018

    The mullet is back… chalk it up to guests being more experimental during quarantine or the desire to embrace fashion again, but it’s back. 

  • Freya by Rafael Bueno Peluqueros 01 April 2018

    Freya is a journey of exploration through feminine beauty. Waves and curls are the languages that Rafael Bueno uses to show us a seductive and sensual woman who shows the splendour of a pure beauty.

  • 6 Tips to Stay Authentic on Social Media 01 April 2018

    Every Wednesday, Andrew Carruthers, education director for Sam Villa, is employing his life coaching skills to share meaningful ideas and conversations on how important wellness is to living a healthy life, navigating a sustainable career and weathering the pandemic. 

Copyright © 2012 | All rights reserved • Edizioni Esav s.r.l. | P.iva 05215180018 | email:info@estetica.it | Privacy Policy login | Powered by coolshop

popup - Wisepops - script

Cookies - USA