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A laid back hair primer for creating great style. KMS introduces STYLE PRIMERS, the newest addition to the START. STYLE. FINISH. regimen.

Almost nine months ago on June 6th 2018, fifteen unsuspecting professional hairstylists traveled to sunny southern California – some from across the pond in the U.K. and even as far away as Norway – to take part in what, at the time was only described to them as “Project D.”

These seven, new in-salon conditioning serums are formulated to neutralize and lock-in any color or treatment. The Dualsenses Intensive Conditioning Serums boost each service, intensifying and extending the final look.

Blonding: the most requested yet most challenging salon service that stylists face every day behind the chair. With the ongoing platinum and pastel hair trends among influencers and celebrities, clients are looking to professionals to recreate these looks more than ever...

In R+Co’s constant quest to deliver stylists superior products with enhanced workability, the brand will be re-launching three shampoo and conditioner duos with improved formulas that feature new ingredient benefits, elevated performance and more luxurious washes.

Wella Professionals technical advancement soars to new heights with KOLESTON PERFECT with ME+, celebrating the brand’s most advance color innovation in over a century.

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