It is widely believed that blondes have more fun, and this summer Eufora International launched a social media challenge to prove it. Eufora stylists and salon guests alike had tons of fun crafting, creating and sharing their best blonde transformations via Instagram during the #EuforaSummerBlonde Contest.

Eufora “Bob Masters” deconstruct a timeless shape to capture the 21st century bob – everything old is new again! The classic French Bob created a style sensation in the roaring 1920’s, and, 100 years later, once again the bob is taking shape to be the hairstyle trend of the season.

Ever wonder why race cars require high octane fuel? Simple, there are higher standards when it comes to getting peak performance. The same holds true when you want to deliver the best professional color service.

Anticipating the end of summer AND the end to pandemic lockdown, Eufora Style Director, Mirza Batanovic recently lopped off his own curly locks, which inspired him to share his thoughts on Killer Curl Must Haves. After all, if you’ve got ‘em, why not flaunt ‘em.

Eufora CEO Beth Bewley announces new growth plan that includes evolving corporate structure and systems.

Pink is making a statement as this season’s new fashion color, and, for those feeling “in the pink” about emerging from lockdown, that first trip back into the salon is a great time to test drive some self expression.

There are some who contend that wearing sunscreen on your face everyday may not be an essential part of a beauty routine. The Education Team at Eufora International couldn’t disagree more, and believe that the same precaution should also be taken when caring for hair!

Acknowledging the global impact of landfill waste, Eufora builds upon a long-standing planet-friendly philosophy with introduction of a new Refill. Reuse. Recycle. campaign.

With domestic violence on the rise, Eufora recommits to their long-standing relationship with Childhelp®, an organization dedicated to helping abused and neglected children.

Eufora International’s highly anticipated personal development seminar features two-days of high energy, high impact keynote speakers to inspire all salon professionals.