Hundreds of thousands of NewBeauty readers, as well as renowned beauty experts and editors made their votes count in NewBeauty magazine’s seventh annual Beauty Choice Awards, featured in the Spring/Summer 2017 issue—on stands in April!

Jomari Goyso is a celebrity hairstylist known internationally for his breakthrough story and his starlit clientele. He joined forces with none other than our friend Farouk Shami, who is launching Jomari into the worlds of everyday women with the project #CHIparaMi.

Farouk Systems Inc. launches its newly branded and formulated CHI Deep Brilliance Olive & Monoi Line, a hair care line and relaxer system enriched with both olive oil and Monoi oil for ultimate hair rejuvenation.

Farouk Systems Inc. proudly participated in JetBlue’s “Blue Beauty Tour” that serviced the airline's over 16,000 crew members with beauty and grooming services.

Justine Marjan has styled hair for notable celebs such as Kim, Khloe, and Kourtney Kardashian, Chrissy Teigen, Lily Aldridge, Olivia Culpo, Jenna Dewan Tatum, Rachel Zoe, and Kelly Rowland to name a few.

This past October, Farouk Systems hosted its 3rd Annual Educational Symposium in Houston, TX. The sold-out event was hosted by CHI USA & Lone Star College, welcoming over 200 cosmetology instructors from across the United States.

Celebrity stylist Laurie Heaps created Rowan Blanchard's messy top knot for an event celebrating the 20th Anniversary of Preen this week. Learn HOW TO!

Farouk Systems Inc. launches the Color Rose Hip Oil Color Nurture Line, a nourishing color maintenance system enriched with Rose Hip Oil, antioxidants and low PH levels.

Celebrity stylist Laurie Heaps shares her step by step styling tips for two of Rowan Blanchard's latest hair looks: The Velvet Pony and Soft Waves. Learn HOW TO!

With over 400 guests in attendance this past Monday at Gotham Hall, Sherri Hill debuted her spring collection. Farouk Systems, the maker of the CHI Haircare brand, was on hand with their team of stylists to create the runway looks. Learn HOW TO!