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Don’t Just Blow-Dry... Glow Dry with Redken!

Monday, 03 August 2015 22:30

Boost your blow-dry with Redken’s NEW glow dry style enhancing blow-dry oil for lightweight, instant shine.

Ready to reinvent your blow-dry? Prepare to be blown away by Redken’s NEW glow dry style enhancing blow-dry oil, a revolutionary heat-responsive oil created with a blow dryer in mind. Redken’s heat-responsive silicone technology delivers instant diamond-like shine with style and control, and it reduces blow-dry time when paired with Redken’s pillow proof blow dry express primer.

Many women use hair oils to nourish and moisturize their hair, but there are also multiple styling benefits that certain types of hair oils can provide,” says Rodney Cutler, Redken Brand Ambassador and owner of Cutler/Redken Salons in NYC. “Redken’s NEW glow dry style enhancing blow-dry oil contains heat-transforming silicones that evaporate when heat is applied, leaving hair super shiny and virtually weightless. It’s a simple product that any woman can work into her daily haircare routine to get the shiniest, silkiest strands ever.”

NEW glow dry style enhancing blow-dry oil features Redken’s first-to-market heat-responsive oil technology with a blend of two heat-transforming silicones that evaporate when heat is applied to add instant shine and style without the weight.

  1. Cyclopentasiloxane: carrier silicone that delivers dimethiconol, which adds discipline and manageability
  2. Phenyl-Trimethicone: shine-specific silicone from the nucleus of the oil


For more information, please visit

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