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Joico's "Style for a Cure" 2013

Monday, 28 October 2013 12:37

JOICO/ISO’S campaign to support the fight against cancer this year has been dubbed “Style for a Cure”

This year this very special initiative offers special pink product promotions on JoiMist Firm hairspray and JoiWhip foam in September and October.

Moreover, Joico’s do-it yourself BCA website at www.joico.com/breast- cancer-awareness, stands as a resource for salons and stylists intent on creating and promoting their very own local efforts to help the cause.

Joico also remains a long-standing partner of City of Hope for their yearly fundraiser.

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