29 March 2024

Enter a World of Complete Color: Introducing Goldwell Color System

A toolbox to bring creative color ideas to life! The new Color System features an assortment of products specifically designed to offer endless possibilities when combined with any Goldwell Color Brand.

What makes it different: The System assortment is based on three simple categories: Creativity, Solutions and Balance. Together, these innovative products work to per-form to perfection every time.

The collection includes:

CREATIVITY

@PURE PIGMENTS
• These high definition direct dye additives can be customized to create unique prism-like reflections throughout the hair. Available in seven different colors, integrate to create dimensional pastels, boosted vivids and never-before seen colormorphing ef-fects.

THICKENER
• Control and customize the consistency of the color and lightening products with this Thickener. No matter what consistency is chosen, all colors will stay true to tone and will maintain the same processing time.

SOLUTIONS

COLOR REMOVER SKIN
• Gently, yet effectively, removes all unwanted stains from skin after any coloring ser-vice with this dermatologically tested Color Stain Remover.

BALANCE

STRUCTURE EQUALIZER
• Formulated to instantly equalize structural differences while optimizing the color deposit throughout the hair structure. 

BONDPRO+
• Based on an advanced amino-acid formula and moisturizing polymers, this system strengthens hair fibers and prevents breakage during any alkaline service. The su-perior formula revitalizes hair, leaving it looking and feeling significantly healthier.

CLICK HERE TO WATCH THE VIDEO!

System Services include:

COLOR WASHING SERVICES
• Illuminate lighter tones with veils of soft color while creating subtle to intense pastel washes by adding @Pure Pigments drop by drop to toners, blonde shades and HiBlonde Control shades.

COLOR COOLING SERVICES
• Achieve a shimmering cool tone for brunettes and blondes with the addition of @Pure Pigments Matte Green or Pearl Blue to any color mass.

COLOR MORPHING SERVICES
• Create a dazzling, morphing color effect with multiple tones of @Pure Pigments, which leaves an iridescent, holographic shine throughout the hair.

COLOR BOOSTING SERVICES
• Add tone-on-tone @Pure Pigments colors to Topchic, Colorance or Nectaya formula-tions to achieve show-stopping looks with vivid brilliance and color saturation.

For more information about Goldwell, please visit www.goldwell.us

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