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Lift higher than ever before with new ChromaSilk ULTRA HI-LIFTS

Tuesday, 08 March 2016 01:16

Imagine having the ability to lift hair up to five levels and tone all in just one step, without the use of bleach and other caustic chemicals. Pravana makes this possible with the new ChromaSilk ULTRA HI-LIFTS, the highest lifting, single process color available anywhere.

The nourishing formula, enhanced with pure silk and keratin amino acids, can out-lift anything on the market. Thanks to ULTRA HI-LIFTS’ multi-tasking abilities, stylists can create beautiful, healthy blondes while saving both time and money in the salon. This gentle, simple alternative to lightening is a must-have for every stylist’s station.

With just one product, global blonding, base color, balayage, foil highlighting, block coloring and more can all be achieved quickly and effectively while actually enhancing the quality of the hair. ULTRA HI-LIFTS come in six shades so stylists can get cool, neutral or warm results without unwanted brassiness for a gorgeous finish. ULTRA HI-LIFTS are formulated to be used on virgin hair levels six and up, and are gentle enough for both on and off-the-scalp applications.

How to use: Mix one part ULTRA HI-LIFTS shade of choice to two parts Pravana Crème Developer based on desired lift and final result. See the chart below:

Availability: Beginning April 2016, ChromaSilk ULTRA HI-LIFTS will be available at select salons and professional beauty store locations nationwide.

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