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Say Goodbye to Chemical Damage with Eufora's New Color Elixir

Monday, 14 December 2015 15:16

Some clients are all about going from blonde to brunette and back again, but constant bleaching and color treatments can wreak havoc on hair. Luckily the minds at Eufora, including their super smart R&D Director and Chemist, James Grundy, have been hard at work finding a solution to this problem so clients leave the chair with gorgeous, healthy hair every time.

Eufora International is proud to announce the launch of Color Elixir™ professional additive. Formulated with NAOPLEX™ Technology, a proprietary complex of supercharged natural antioxidants and vegetable proteins:The color additive:

  1. • Targets free radicals and prevents them from attacking or damaging the hair during chemical services
    • Improves strength & elasticity
    • Slows down oxidative process to help color penetrate better into the hair

Resulting in:

  1. • 2X improvement in oxidative stability
    • 3X the anti-breakage benefits
    • True to Swatch Results

For more information, please visit www.eufora.net

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