NEW IGORA ROYAL Pearlescence color has revolutionized the world for permanent hair color. It is causing impact in hair salons all over the globe which is why here at ESTETICA, we wanted to know from Schwarzkopf Professional’s North American Color Director, Rossa Jurenas, what’s unique about the product and her secrets to creating flawless style.

With Schwarzkopf Professional IGORA ROYAL High Power Browns brunettes will no longer be in a committed relationship with their natural hair color. ESTETICA met with Jorge Buccio, Schwarzkopf Professional Member of the Schwarzkopf Professional Artistic Team, to talk about the new, amazing IGORA ROYAL High Power Browns!

With IGORA ROYAL High Power Browns brunettes mean business! Created exclusively for the naturally pigmented who want to give their color new life and tap into the most talked about trends, IGORA ROYAL High Power Browns lifts and tones in one step, achieving white hair coverage and the ultimate in high-definition and long-lasting color.