To play up the stony gray palette seen on the runway at Akris’s Fall/Winter 2015 show, Redken Global Creative Director Guido custom-cut wigs into a choppy bowl shape and colored each a beautiful shade of gray using Redken’s Shades EQ.

To complement Christian Dior’s Fall/Winter 2015 Collection, Redken Global Creative Director Guido created a sophisticated, sci-fi-inspired side ponytail for the runway show in Paris. Learn how to recreate it!

Redken Global Creative Director Guido created a futuristic feeling on the runway for Loewe’s Fall/Winter 2015 show with a sleek, David Bowie-inspired hairstyle.

At the Haider Ackermann S/S’15 PFW show the hair combined glacial blonde color with a modern cut, showing a refined, contemporary look created by Wella Professionals' Artists... Learn how to get the look!

Redken Creative Consultant Guido created a slightly boyish design for Miu Miu's Fall/Winter 2014 show and drew inspiration from classic 70's film stars for Hermes' Fall/Winter 2014.