29 March 2024

Get the Look: NYFW Marc Jacobs’ Disheveled Chignon by Redken’s Guido

Mixing 40’s glam with downtown grunge, Redken Global Creative Director Guido sculpted a beautifully disheveled chignon for Marc Jacobs’ Spring/Summer 2016 runway show at the legendary Ziegfeld Theater.

The hair at Marc Jacobs has a bit of a 40’s feeling to it because of the shape and the wave in the front, but it feels very modern because of the texture, which I created using a combination of products to get a shiny, almost wet look. It’s almost like the girl did it herself in some ways – it’s very raw and young which gives it sort of a punk-y feeling as well. I applied Redken guts 10 to the roots of the hair to get that thick, almost undesirable texture, and then used my hands to create the disheveled, asymmetrical shape with bits of hair sticking out. I used a hair clip and Redken’s forceful 23 hairspray to hold the style, so in some ways its super feminine, but in a very downtown, modern way,” says Guido.

Get the look!
1. Liberally apply Redken guts 10 volumizing spray-foam section by section to damp hair, over-saturating the roots to create a lot of grip and texture.
2. Blow dry hair with a diffuser.
3. Use hands to loosely swoop hair across the forehead, and then pull back into a messy, asymmetrical chignon, securing with hair pins.
4. Use Redken forceful 23 super-strength finishing spray to mold hair into desired shape.
5. Pull random pieces of hair out from the chignon and around the hairline, and then finish with another mist of Redken forceful 23 super-strength finishing spray to add shine and hold the shape.
6. Fasten desired clip or hair accessory to the chignon with hair pins.

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