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NYFW How To! Tome SS2017 Natural Wonder Look by Antoinette Beenders for Aveda

Monday, 12 September 2016 22:20

Aveda Global Creative Director, Antoinette Beenders, creates a ripple effect with “Natural Wonder” at the TOME Spring/Summer 2017 Show. Learn HOW TO!

TOME designers Ryan Lobo and Ramon Martin were feeling nostalgic for their past muses, from whom they’ve always drawn inspiration: Louise Bourgeois, Georgia O’Keefe, Shirin Neshat, and Madonna, to name a few.

The goal was simply to enhance each girl’s natural look,” says Beenders. “Damage Remedy™ Split End Repair helped tame fly-aways and add a bit of polish to waves. It gives health and integrity to the hair; it’s perfect for the modern girl on the go.

How to Get the Look

  • Step 1: Apply NEW Damage Remedy™ Split End Repair to the ends of completely dry hair to instantly draw and bind separated ends back together and help prevent new splits from forming.
    Step 2: Create a middle part then spritz Thickening Tonic all over hair.
    Step 3: Wrap one-inch-wide sections of hair around a large-barrel curling iron.
    Step 4: To form ripples rather than corkscrews, Beenders holds the iron horizontally to the head before winding strands around the barrel, making sure to keep the ends out of the heat.
  • Step 5: Work another pea-size drop of NEW Damage Remedy™ Split End Repair through ends for a piece-y effect.
    Step 6: Mist finished look with Air Control™ hair spray.



  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017

  • Tome SS2017


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