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Celebrity hairstylist and IT&LY Hairfashion NA, Inc . Creative and Editorial Color Director, Pasquale Caselle is known for his mastery of signature color formulation and technique designed specifically and individually for his “A- list” clientele, of Hollywood celebrities and his equally prized and very private clientele of the International Rich and Famous.

The names of the Alternative Hair Show International Visionary Awards Finalists for 2014 have been announced. Sponsored by TIGI, the competition was created to encourage and identify new talent!

L'Oréal Professionnel Artist Jason Backe created an eye-catching silver streak of color using L'Oréal Professionnel in-salon haircolor for Carmen Marc Valvo Spring 2015 New York Fashion Week... learn how to get the look!

A real ode to women and to beauty in its inner mood. Simplicity is the key. Sensuality is the door. A magic couple that can open every universe...

This past Sunday, Moda 2014, the most important night of Latino Hair Fashion took place in Chicago. The night was filled with innovative hair looks and striking talent. Estetica is proud to share some photos of the spectacular event!

Graphic Design: Masculinity meets femininity at the launch of Stella McCartney’s 2014 Green Carpet Collection!

Best Salon Award - What's Up in Paris, organized by EsteticaDesign and MCB, award Rizos (Spain) and Ligè (Italy).

October marks Domestic Violence Awareness month and highlights an issue that continues to affect countless women, men and children on a daily basis.

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