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The AIPP AWARDS 2020-2021 competition is on its way: this year due to the exceptional times that all of us are facing, the organization has postponed the entries deadline and there's time until October 31st, 2020 to submit your photographic hair fashion collections!!!

In an editorial shoot with Estetica, Wella Professionals honors the brand’s 140th anniversary, bringing together three influential North American artists to celebrate their color portfolio.

Rossano Ferretti, Global Ambassador, heroes the stylist community to curate a digital-first for the brand.

It was one of the big breaking news stories across US media outlets over the weekend: after making the rounds on TV channels and social media platforms it even become a top print media story, before spreading across Europe and the rest of the world.

R+Co is one hair care brand that is creatively reinventing their outreach and education plans in response to the Covid-19 emergency – social distancing no longer means socially distant or no fun!

After the brilliant news that Angelo Seminara has been appointed Global Brand Ambassador for Goldwell, Estetica wanted to find out more – so we held an exclusive Zoom interview with him and Kao Salon Division Vice President Creative & Communications, John Moroney

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