Today Wella Professionals, a leader in salon hair color, announces its new brand purpose Make Change – a passionate step forward for the brand as they celebrate their 140TH anniversary.

Wella Professionals is currently hosting an Instagram contest for licensed stylists to win a chance to receive an education session with Wella Professionals’ Chief Blonding Officer Zach Mesquit at the Wella Studio in Los Angeles, CA – check it out!

The 2019 Intercoiffure (ICA) Fall Atelier Gala hosted at the New York Midtown Hilton, on Sunday, October 13th featured an inspiring presentation from Wella Professionals in partnership with Intercoiffure and top cosmetology schools across the nation.

School was in session on the rooftop at New York City’s New Design High School on the Lower East Side for Dion Lee’s SS20 presentation. The late afternoon sunlight softened the stone and steel runway surrounded by graffiti artwork, setting the mood for a show that conveyed a tough elegance.

This glamorous hairstyle created by Eugene Souleiman, Wella Professionals Global Creative Director of Care & Styling, was inspired by Stephanie of Monaco in the late '80s. Eugene modernized the look by keeping the hair down (instead of up) and adding texture through to the ends.

Jeremy Scott SS2020 collection was all about a kitschy sci-fi 'neon rock opera' so Eugene Souleiman, Wella Professionals Global Creative Director of Care & Styling, wanted to follow that theme through in the hair, with colorful styles inspired by the characters from the “Jem and the Holograms” animated series.

Last night, 27 top hairstylists and nail artist professionals from the United States, Puerto Rico and Canada came together for the inaugural COTY Professional North American Beauty Envision Awards presented by TrendVision at the Hollywood Palladium in Los Angeles, California.

COTY Professional Beauty announced the finalists for the first North American Beauty Envision Awards, a competition for salon pros who are ready to influence the very definition of beauty with the art they create. Finalists will compete live on July 21st, 2019 at the Hollywood Palladium in Los Angeles.

Wella Global Top Stylist and Ulta Pro team member @sonyadove is one of the most respected color artists/educators in the world. Estetica had the pleasure of getting together with Sonya, and we’re thrilled to share our exclusive interview with you!

With locations in New York City, Los Angeles and Toronto, Wella Studios is dedicated to providing transformational learning experiences in world-class destinations.