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Wella Professionals launches four Color Touch shades for Quick Glossing Service
Tuesday, 06 October 2020 15:16Wella Professionals introduced four new Color Touch shades in cool reds (8/35, 9/75, 10/34 and 8/41), perfect to compliment the service in the final glossing step.
Introducing the NEW! Wella Professionals Koleston Perfect Pure Naturals Shade Extensions
Tuesday, 21 April 2020 17:14Introducing four new shades (55/02, 66/02, 77/02, 88/02) to the Wella Professionals Koleston Perfect Pure Naturals Family – specifically designed for cool coverage!
All About Color! Up Close and Personal with Iconic Colorist Sonya Dove
Sunday, 02 June 2019 12:03Wella Global Top Stylist and Ulta Pro team member @sonyadove is one of the most respected color artists/educators in the world. Estetica had the pleasure of getting together with Sonya, and we’re thrilled to share our exclusive interview with you!
Haircolor How To: Sophie Turner's #BlondeGoals by Sonya Dove using Koleston Perfect ME+
Friday, 05 April 2019 15:07Wella Professionals Global Creative Artist Sonya Dove created an awe-inspiring haircolor formula for Wella Professionals Celebrity Ambassador Sophie Turner, soft, icy blonde. For Sophie Turner’s blonde goals, Sonya used a combination of all-over color glossing and highlights.
Get the Look: Sophie Turner's Icy Blonde Lob by Sonya Dove using Koleston Perfect ME+
Wednesday, 06 March 2019 15:08Wella Professionals Celebrity Ambassador Sophie Turner’s icy blonde lob, courtesy of Wella Professionals Global Creative Artist Sonya Dove, is inspired by this young, fresh moment in her life and career.
Breaking News: Sophie Turner transformed her Hair with Wella Professionals
Thursday, 28 June 2018 21:06Did you hear the news? Wella Professionals Global Brand Ambassador Sophie Turner has a fresh new look for summer! Sophie said, “I love my hair it’s a total transformation for me, I feel like its a whole new side to my personality, it’s fun and fresh – it’s like the real me!” and immediately posted on Instagram!
Turn Inspiration into Reality with NEW Wella Professionals Color Fresh CREATE
Friday, 26 January 2018 19:04Inspired color, expressive results: Wella Professionals continues to push creative boundaries in providing clients with next level color services that accentuate and reveal one’s expressive self.
Move Over Boys! Leading Ladies take the Stage at ISSE Long Beach 2018
Monday, 08 January 2018 12:54What do Eden Sassoon, Tracey Hughes, Candy Shaw, Sonya Dove & Jenny Strebe have in common? AND... How is Sam Villa involved?
Beautiful Connections: Intercoiffure Fall Atelier 2017 Sets the Stage for the Future Industry Innovations!
Thursday, 26 October 2017 17:55Twice a year, Intercoiffure America/Canada gathers their members to celebrate the importance of connecting within the industry.
Elevating the Industry: Sonya Dove joins Ulta Beauty in expanded Pro Team Creative Role
Saturday, 07 October 2017 19:26Ulta Beauty announced today the addition of Sonya Dove, one of the salon industry's most respected hairstylists and colorists, to its salon services’ creative team.