top news

Displaying items by tag: Joico

Joico has done it again! When it’s time to revolutionize the game, leave it to Joico to change the way hair gets “treated.” Introducing Joico’s New Hair Shake – a groundbreaking new texturizer!

The Exclusive Division of Zotos International, which comprises the Joico, ISO and Minardi Luxury Color Care brands, has announced the appointment of two new skilled marketing experts. Check it out!

Platinum blondes and silver foxes, rejoice, because Joico's got you covered! Your haircolor regimen just went from high-maintenance to #instacool!

14 Expert Rules for Getting the Best Gray Coverage Results!

Saturday, 28 February 2015 00:50
Published in Education

Everyone should have a Mr. Grey in their life… and Joico's is superstar hairthrob, Eric Mayes, Expert Colorist for Vero K-PAK Color Age Defy, an authority on how take steely command of those un-pigmented tones that creep into hair (whether you like it…or not). Here, his pro tips to keep the look oh-so-interesting…

Celebrity hairstylist Jonathan Colombini who’s coiffed the tresses of such stars as Laura Prepon, Fergie, and AnnaLynne McCord, breaks down his Oscar night top hairstyles, and provides some easy how-tos to recreate some of the evening’s head-turning looks.

It’s Hollywood’s biggest night of the year, and naturally, every celebrity glam squad pulls out all the stops. The gowns, the jewels, the lips, the eyes and of course, the haircolor, must all be perfection for the Oscars red carpet, and the fabulous after parties of course! 

Forbes lists Joico’s Flip Turn Volumizing Finishing Spray as one of 2014’s Most Innovative Beauty Products. You will be flipping over Joico’s latest innovative hairspray – literally! Joico introduces its 10+ ultra-hold volumizing finishing spray, Flip Turn.

5-Minute Instant Gloss Toners featuring 4 New Demi-Permanent Shades plus 3 New Permanent Crème Shades!

Stay True to your Hue: New Color Balance Blue by Joico

Thursday, 12 February 2015 22:50
Published in Products

Introducing Joico’s New Color Balance Blue shampoo and conditioner. Now you can kick that brass and stay true to your hue with this shampoo and conditioner that instantly neutralizes unwanted brassiness.

The 57th Annual Grammy Awards is music’s biggest night, where high fashion met modern styling on the red carpet for a glamorous night in Hollywood.

Copyright © 2012 | All rights reserved • Edizioni Esav s.r.l. | P.iva 05215180018 | email:info@estetica.it | Privacy Policy login | Powered by coolshop

popup - Wisepops - script

Cookies - USA