Farouk Systems, the maker of BioSilk, CHI, and Esquire Grooming, celebrated the long-standing sponsorship of the 66th annual Miss Universe pageant held at The Axis at Planet Hollywood Hotel in Las Vegas.

Farouk Systems, Inc., the makers of CHI and BioSilk, recently appointed Ivan Rodriguez as the BioSilk Hairstyling Ambassador. In this position, Ivan will create trends and photo collections, while assisting with public relations opportunities and representing the brand for various BioSilk events.

Eighteen incredibly talented Farouk Systems Global Artists were backstage helping the women’s vision of their competing look come to life. The tool of choice to create the various looks was CHI’s newest innovation, the CHI Lava Iron.

One of the strongest collaborations in the celebration of the industry is Farouk’s momentous involvement in the world of Miss Universe. Pageantry is a celebration of beauty and Miss Universe is the global epitome confident women who pride themselves in representing their country’s culture!

Successful entrepreneur and known for his humanitarian efforts, especially when, disaster strikes, Farouk Shami has announced an exciting partnership  between Farouk Systems and LG.

Esquire Men’s Grooming just announced the brand’s packaging designs has been lauded with an Excellence Award from the prestigious 2017 Paperboard Packaging Council Awards.

Farouk Systems unveils its newly designed BioSilk website – biosilk.com The site is designed to cater to the BioSilk woman, who looks to trends to dictate her hairstyle changes and her fashion choices.

Farouk Systems, Inc., a company of hairdressers for hairdressers, is working to help our fellow hairdressers and salons impacted by Hurricane Harvey and Irma.

Sherri Hill’s Spring 2018 Collection premiered during New York Fashion Week at Gotham Hall on September 12, 2017, showcasing the power of reds, the softness of pastels, and the shimmering swing of fringes.

This unforgettable conference started with a star-studded World of Color Show followed by the General Session, and ended with a touching Gala Night, where the legendary Farouk Shami acknowledged those affected by Hurricane Harvey, and the devastating effects that it had in the brand’s hometown as well as the southern hairdressing industry.