Matrix formally announced Sharon Spellman, lightening and color expert, and Kara Williams, master colorist for textured and multicultural hair, as new Brand Ambassadors.

At-home hair color may seem convenient, but as Ian notes the results can be unpredictable... it’s always better to invest the time to see a professional colorist! Here Ian Michael Black, Aveda's Global Artistic Director, Hair Color, gives you the top four reasons why...

No matter the haircolor, the Spring/Summer 2015 trend is all about lightening techniques to create or brighten natural tones. A-list stars, blonde and brunette alike, are bringing out their inner blonde while redheads are elevating their bold color to the next level!

Vivienne Mackinder transforms the recent trend of chalking into an edgy, high-fashion look. Chalking, like makeup but for the hair, allows for the client to try something exciting and new for the night.

Dominique DeFrancesco, Colorist from De La Mer Salon (Bellmore, NY), created an add on color technique for single process services that allows the stylist to upgrade their ticket and the guest to have a change without spending a full day at the salon. It’s called All Around the World and it takes minimal application time!

George Alderete has established himself as an International Master in the World of Hair Color.

Here are four top celebrity colorists of legendary red-carpet glam squads. They seem to wield rainbows, moonlight and sunshine to keep stars sparkling for those special events. Here they shine in their own light!

The kaleidoscope effect of a sturdy color business impacts every area of the profession, from functional to creative, practical to artistic. We asked five top luminaries to share with you their perspective on the subject of color...