top news

Events/News

CHI Escape Tools selected amongst Today Show Kathie Lee & Hoda Kotb’s Favorite Things

Tuesday, 13 November 2018 19:48

On November 7, 2018, CHI was hand-picked by Today Show hosts, Kathie Lee Gifford and Hoda Kotb, along with the hair department at NBC, to participate in their annual “Favorite Things” Party and Segment.

Over 160 guests were treated to an evening with both Kathie Lee and Hoda in attendance at New York’s trendy Refinery Rooftop. Guests included NBC Executives and staff, Beauty Expert, Bobbie Thomas as well as Today Show regulars Madelyn Fernstrom and Jill Martin.

As one of the chosen favorite items by Kathie Lee and Hoda, the CHI Escape Cordless Irons were given the spotlight because their compact size and lightweight provide  styling on the go – just in time for the holidays. When both Kathie Lee and Hoda arrived at the CHI booth to snap some photos, Kathie Lee was also treated to a hair touch-up by CHI Ambassador Stylist, Maria Santos, using Farouk’s latest innovation, the CHI LAVA Pro Spin n Curl. Each guest was thrilled to receive a CHI Escape Cordless Flat Iron and Curling Iron as gift bag inclusions as well as complimentary styling and tips.

The following day, the CHI Escape Cordless Flat Iron and Curling Iron were featured on the Today Show with Beauty Expert Bobbie Thomas. They all raved how great CHI is, specifically the Escape tools!

NBC’s Today Show is the number one television news show in the country. To view the segment, click here!

Related items

  • For the Love of Curls: CHI launches Aloe Vera with Agave Nectar Haircare Line 13 November 2018

    Developed for women with natural curls and texture, CHI’s new Aloe Vera with Agave Nectar Haircare Line is a 7-piece collection providing solutions to enhance definition, moisturize hair, and maintain frizz for smoother styling.

  • Identity by Mego Ayvazian 13 November 2018

    The inspiration for the Identity Collection revolves around a women's inner strength and how it emerges into an inner glow with her own identity.

  • Get the Look: How To Style Miss Universe 2018’s Lava Waves with CHI 13 November 2018

    From her viral #LavaWalk to now wearing #LavaWaves, Miss Universe 2018 Catriona Gray’s crowning hairstyle was created by CHI Haircare’s new self-spinning hair curler.

  • Spicy Fall Trends by CHI 13 November 2018

    Created by Farouk Global Board Artist Rocky Vitelli, CHI's new Fall Trends model collection features 3 different color visions brought to life: Copper Gold Fusion, Amethyst Grey and Cranberry Merlot.

Copyright © 2012 | All rights reserved • Edizioni Esav s.r.l. | P.iva 05215180018 | email:info@estetica.it | Privacy Policy login | Powered by coolshop

popup - Wisepops - script

Cookies - USA