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Ulta Beauty Announces New Pro Team Member, Pekela Riley

Wednesday, 26 September 2018 23:30

Ulta Beauty has a new Pro Team member joining its already impressive ranks: Pekela Riley, celebrity hairstylist, educator and Mizani Artist, has been tapped to lend her expertise to the team’s continued mission to support and educate stylists.

The Ulta Beauty Pro Team was established in May 2017 and is a group of artists and educators from some of the industry’s top professional haircare brands with more than 100 years of combined experience. Drawing from their extensive expertise, the Pro Team works together to bring The Salon at Ulta Beauty’s vision to life supporting the company’s team of stylists with education and trend development.

Pekela will work closely with Nick Stenson and Ammon Carver in supporting the company’s efforts in trend and stylist development. Pekela has a passion for pairing classic style and unique flair, and specializes in techniques for textured hair. Her celebrity clientele includes Gabrielle Union, Regina King, Michelle Williams and Issa Rae.

"Ulta Beauty’s Pro Team has an on-going commitment to our salon and stylists to offer them the best training in the industry. As a renowned expert in the textured hair category, we are thrilled to have Pekela bring her amazing talents to our team to deliver the best education to our stylists," says Nick Stenson, vice president of salon services and trend at Ulta Beauty.

"Pekela is an industry recognized expert and makes a phenomenal addition to the Ulta Beauty Pro Team. With her extensive and impressive skillset, Pekela’s presence elevates our education platform, specifically in the textured hair category. We are thrilled to have her help us continue our key mission of elevating the profile of The Salon at Ulta Beauty while elevating our platform of artists supporting artists," says Ammon Carver, chief artistic director at Ulta Beauty.

Pekela ‘PK’ Riley is a nationally published celebrity hair stylist, owner of Salon PK, educator, personality, and serial entrepreneur. Graduate of Pivot Point Advanced Academy-Chicago, Pekela is also a second generation hair stylist. Her desire to fulfill shared dreams of her loving late mother fuels her passion and respect for styling. With boundless energy, uncanny creativity, and relentless attention to detail, her fabulous coiffures have graced the pages of notable hair and insight publications including: Vogue, Elle, Essence, Ebony, Sophisticate’s-Black Hair, Hype-Hair, Salon Digest, People, and Upscale to name a few. Pekela has also been a key hair stylist for numerous national hair care campaigns including L’Oreal Paris, L’Oreal Mizani, Revlon Creme of Nature, Ulta Beauty, Pantene Secret, Lottabody, African Pride, Bobbi Boss, and curlBOX.

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