"This partnership with Harley-Davidson is a milestone in the life of American Crew, which is about to celebrate its 25th anniversary serving professionals and consumers alike," says David Raccuglia, founder of the American Crew brand. "We hope to create synergy between the brands through our shared values of freedom and self-expression."
David Raccuglia, a prominent editorial photographer, filmed the Style for the Road campaign in Marfa, Texas, last spring. In addition, for the duration of this partnership, the two brands will join in several initiatives in both social media and public relations, including the celebration of the upcoming 115th anniversary of the iconic Harley-Davidson machine.
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