top news

Events/News

John Simpson and Christopher Dove of COCRE8 feature Schwarzkopf Professional exclusively at Premiere Orlando!

Friday, 19 May 2017 21:49

Industry icons John Simpson and Christopher Dove of CoCre8 have chosen to feature Schwarzkopf Professional at Premiere Orlando 2017. CoCre8 will be LIVE at the Main Stage on Sunday, June 4th at 11:50am presenting their new collection OBSESSIONS.

Schwarzkopf Professional has a really cool vibe,” says Christopher. "We look at a few things when selecting brands to work with – culture, color, and creativity. We fell in love with their pigments but we also fell in love with their culture.

Being tech junkies, John and Christopher have always loved brands that have the best results and Schwarzkopf Professional delivers. Plus, there is such a wide range of shades and lines that they can “pretty much do anything.”

I’m kind of obsessed with the new BLONDME,” says John. "We know some stylists who spend all day doing blondes so why not create the best? With BLONDME, we can create beautiful canvases of hybrid shades without forcing it. The bonding technology simplifies the process for every user, no matter what level they are at.

Overall, John and Christopher were really impressed by the Schwarzkopf Professional culture. “Every person we met globally that works with Schwarzkopf Professional was really cool and not jaded,” says Christopher.

OBSESSIONS is a collection which will not only inspire and motivate, but will demonstrate modern style, electrifying color palettes and energetic finishes working in synergistic harmony. Translating “Trend” into “Trend Relevant” whilst you experience the Fluid Color Iridescence of Light and Dark aside Disconnection and Soft Personalized Texture.

CoCre8 will be in Hall D-2, #17

For more information please visit www.premiereorlando.biz

Related items

  • Rusty by Makeover 19 May 2017

    Sometimes collections are born of loose ideas, of an isolated concept and nothing to do with the previous one, and with that you seek to link elements and create harmony where before there was nothing, only rust and dirty shades, which begin to fit together to form a creation.

  • Henkel Hair Professional Brands launch "BCU" Salon Support Program 19 May 2017

    As North America looks in hope towards salon businesses re-opening, Henkel North America, via its haircare professional brands, Alterna®, Joico®, Kenra®, #mydentity®, Pravana®, Schwarzkopf Professional®, SexyHair®, and Zotos Professional® announce its “Beauty Care United - Standing Together with Stylists” a campaign and program aimed at helping to bring back the ‘unity’ in the salon community.

  • Okubo by Makeover 19 May 2017

    Okubo is a subway station in Tokyo where thousands and thousands of people pass through every day – and you can sit quietly on a bench and spend the day watching all kinds of looks, with the brightness of the neon lights making everything appear real. 

  • Berlin by Marco PM 19 May 2017

    This collection was conceived on the streets of Berlin, of its people, atmosphere and street art. It conveys freedom of expression and aims to highlight social diversity in a world that has overcome prejudices and taboos.

Copyright © 2012 | All rights reserved • Edizioni Esav s.r.l. | P.iva 05215180018 | email:info@estetica.it | Privacy Policy login | Powered by coolshop

popup - Wisepops - script

Cookies - USA