The 70th anniversary celebration of ESTETICA Italia begins on Friday, 18 March at 5pm on our stand (Pavilion 31, Stand A1) at Cosmoprof, with the presentation of our 'ArtBook 70 years – The Ultimate Collection', a one-of-its-kind compilation of art dedicated to the craftsmanship of hairdressing. It's a beautiful album filled with hairdressing portraits in black & white that tell the story of our industry from 1946 until today in an exclusive format: 200 pages printed on high-quality paper featuring 630 historic images, all perfect-bound.
The editorial input that has gone into the conceptionof the 'ArtBook 70 years – The Ultimate Collection' is nothing less than remarkable. Over recent months, those 1,000 most beautiful images that have made hairdressing history have been selected and divided into 6 main categories:
- 1. BLONDE
2. BOB
3. VOLUME
4. FRINGE
5. GEOMETRIES
6. UPDOS
The images were all digitalized, optimised for quality, credited provide a unique image database for the 'ArtBook 70 years – The Ultimate Collection', a publication worthy of taking its place in the best bookshops and literary resource centres throughout the world.
Buy our 'ArtBook 70 years – The Ultimate Collection', HERE!