Haley Edwards is the beauty professional behind the incredible Instagram account @IvoryRoseHair. She has been in the hair industry for 16 years and he talent is evident through her subtle take on the vivid trend.

Even supermodels like go under the sea when it comes to their hair! Last month, fashion model Karlie Kloss transformed her beautiful blonde locks into true mermaid hair for a photo shoot, rocking piecey, blue peek-a-boos for a fun pop of color!

Now’s the time to unleash your artistry and create color beyond your wildest dreams! PRAVANA is excited to announce the return of the Show Us Your VIVIDS Contest!

Are you ready to get an incredible, show-stopping haircolor on your clients? With the rising popularity of the backlight and glow-in-the-dark hair trends, PRAVANA’s VIVIDS NEONS are in the spotlight!

Silver hair took the reigns as one of the top hair color trends in 2015, continuing on through 2016, thanks to its wearability and versatility. There’s a complimentary silver shade for every client!

International superstar Rihanna is no stranger to playing with color. She’s known for pushing boundaries and setting trends with her daring fashion and beauty choices. The singer has also rocked nearly every hair color from black to blonde, brunette and even various shades of red over the years.

English songstress Ellie Goulding, known best for her hits “Love Me Like You Do,” “Burn,” “Lights” and more, debuted stunning orange-yellow locks this weekend at the MTV European Music Awards.

Meet the darker side of Vivids! Pravana, a leader in creative color, introduces its newest addition to the bestselling ChromaSilk Vivids line: Vivids Black.

YouTube Superstar Jenna Marbles is now seeing red! Thanks to the styling talents of Pravana guest artist Kait Marie, Marbles’ new look is fit for a famous, feisty mermaid.

Beauty knows no bounds when it comes to creativity. If you can dream it, now you can create it with Pravana.