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Displaying items by tag: Rossa Jurenas

Schwarzkopf Professional's Essential Looks artists came together this weekend to welcome to the new Ikonic Collection in Edmonton, Canada.

Over the past 17 years, Rossa Jurenas has become an multi-award-winning hairstylist, make-up artist and industry educator who holds the position of Schwarzkopf Professional North American Color Director.

There are times where brands are leading the trends, but there are others where the trends are the ones inspiring brands to fit the need of what clients want. Models and It Girls, such as Kylie Jenner and Nicole Richie are setting the trends for electrifying highlights, and daring placements in every color of the rainbow...

NEW IGORA ROYAL Pearlescence color has revolutionized the world for permanent hair color. It is causing impact in hair salons all over the globe which is why here at ESTETICA, we wanted to know from Schwarzkopf Professional’s North American Color Director, Rossa Jurenas, what’s unique about the product and her secrets to creating flawless style.

Together. A passion for hair,” is Schwarzkopf Professional philosophy.  Their dedication to hairdressing and their team of professionals has always been first class. 

From the catwalk capitals of the world to your salon! The Essential Looks 2014 Modern Glamour show last weekend in Miami gave the attendees an exclusive view into the latest trends of the moment. Estetica USA had a hot ticket and an inside look into the event!

Schwarzkopf Professional presents the Essential Looks 2014 Modern Glamour Collection 2:2014 Show in Miami, on November 2nd and 3rd. Essential Looks takes every seasonal trend from the catwalk capitals of the world and translates them into a series of salon friendly wearable looks!

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