Eufora “Bob Masters” deconstruct a timeless shape to capture the 21st century bob – everything old is new again! The classic French Bob created a style sensation in the roaring 1920’s, and, 100 years later, once again the bob is taking shape to be the hairstyle trend of the season.

Anticipating the end of summer AND the end to pandemic lockdown, Eufora Style Director, Mirza Batanovic recently lopped off his own curly locks, which inspired him to share his thoughts on Killer Curl Must Haves. After all, if you’ve got ‘em, why not flaunt ‘em.

Acknowledging the global impact of landfill waste, Eufora builds upon a long-standing planet-friendly philosophy with introduction of a new Refill. Reuse. Recycle. campaign.

With domestic violence on the rise, Eufora recommits to their long-standing relationship with Childhelp®, an organization dedicated to helping abused and neglected children.

Eufora International’s highly anticipated personal development seminar features two-days of high energy, high impact keynote speakers to inspire all salon professionals.

As we approach the days of Labor Day road trips and holiday travel, we share this step-by-step with you on how to get “road trip ready” blonde from Eufora International. See the before and after below, along with the step-by-steps for both the color and cut!

Texture discovers an alternative identity in this bold and beautiful collection. Elegance and style no longer demands uniformity and symmetry.

Iconic classic shapes, incorporating traditional styling techniques while giving them a futuristic bent. When it came to color, a simple science lesson reminded Eufora UK Style Director Neil Smith that as white light passes through a prism it is dispersed, and then the different colors of the spectrum separate.

Over one thousand salon professionals from North America and the UK recommitted to their personal and professional growth during the Eufora International VisionQuest leadership conference, held November 5-6 at the world-renowned Omni La Costa Resort & Spa.

Not just another color specific shampoo or conditioner! The newly renovated Beautifying Elixirs Color Revive from Eufora is a treatment that can be worked into any current shower routine as an in-between cleanse and conditioning step, to revive color, making it exceptionally effective.