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A New Venture to Make World-Class Hairdressing Education More Accessible

Friday, 30 January 2015 20:43

Online, on-demand training from helps stylists master the underlying principles of exceptional hair design to innovate, rather than replicate, in their work!

A team of industry veterans today unveiled – a new company that provides comprehensive, quality hairdressing education through its online, on-demand training platform and live seminars. By focusing on the underlying principles of hairdressing, training gives stylists at any stage in their career the tools to translate core cut and color techniques into countless creations.

The company’s new online platform features nine foundational cut and corresponding color training modules that each includes an in-depth video lecture, step-by-step still images and a diagram of the approach. These comprehensive materials support a variety a learning styles and improve information retention. In addition to its series of core cut and color training modules, the team will curate bi-annual seasonal collections featuring six new approaches (three cut and three color) to inspire and further cultivate creativity in its users.

Coming from education backgrounds, the team shares a passion for true hairdressing education that doesn’t focus on a few specific styles or rely on certain products, but rather teaches core techniques that enable and inspire stylists to confidently create any look they can imagine,” said Don Haidl, lead creative at “We are thrilled to launch our new platform that makes this in-depth training easily accessible and cost-effective for stylists throughout the country – and even around the world.”

For salons looking to bolster a current training program or embark on a new one, the online education can be easily integrated into a salon’s current training program and scales to meet any need, whether a team is five or 500 stylists. In addition to its online offering, the team is available for personalized cut and color seminars, or to help design customized training programs that meet a salon’s specific needs.

"As an elite education center, quality training is of the upmost importance to our business. is jam packed with easy-to-understand information. Once mastered, the techniques are extremely transferrable to a career in a salon setting," said Rick Bennet, director of the Hair Arts Institute and a user.

Whether an individual stylist, a salon or school looking to supplement its training program, offers a variety of cost-effective subscription packages. For individual stylists, a nominal subscription fee of $15 a month (or $150 for a year) grants 24/7 access to’s wealth of fresh educational content. For salons and schools, group plans start at just $70 a month (or $700 for a year) and are sure keep stylists inspired and challenged in their career.

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