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Rick Henry sees Red thanks to Joico

Tuesday, 23 July 2019 13:42

The Nine Zero One salon Celebrity Stylist & Joico Guest Artist was inspired by the new LumiShine collection of reds to create the Fire Red Quick Melt look.

The Joico LumiShine® PowerHouse Reds collection offers a relishing palette of reds that can be adapted to suit many of your clients’ needs. Indeed, Nine Zero One salon Celebrity Stylist & Joico Guest Artist Rick Henry was inspired to set out on a venture to create a multi-dimensional effect with the many reds available.

The result? The “Fire Red Quick Melt” method. Not only does Joico LumiShine® give you the opportunity to unleash your creativity, it also guarantees easy use, color longevity, and reduced breakage – for happier clients and healthier hair. Combine with the perfect cut for eye-catching style.

WATCH THE VIDEO BELOW!

The Fire Red Quick Melt technique is a color blocking-melting hybrid that provides an easy roadmap for wow-worthy color. Pair it with new LumiShine® PowerHouse Reds, and you’ve got a sure fire recipe for ravishing, radiant red haircolor that lasts and lasts.

Fire Red Quick Melt Formulas:
Prep Work: Defy Damage ProSeries 1: Bond-Protecting Color Optimizer
Formula 1 (Base): LumiShine Permanent Crème Color 5RRC + 20 (6%) Volume LumiShine Developer
Formula 2 (Color Blocking #1): LumiShine Demi-Permanent Liquid Color 6CCR + 5 (1.5%) Volume LumiShine Developer
Formula 3 (Color Blocking #2): LumiShine Demi-Permanent Liquid Color equal parts 6RR and 8RR + 5 (1.5%) Volume LumiShine Developer
Post Work: Defy Damage ProSeries 2: Bond-Strengthening Color Treatment

  • 1. Before every color and lightening service, prep your clients’ hair with Joico Defy Damage ProSeries 1 Bond-Protecting Color Optimizer. It instantly helps shield hair from chemical service damage, improves color deposit...



  • ...and provides greater, more even lift when lightening. Shake the can well; spray onto two-inch sections throughout the head using short bursts, then comb through.



  • 2. First, divide the hair into quad sections equally.



  • 3. Front view of sectioning.



  • 4. Apply Formula 1 to outline each section.



  • 5. Apply Formula 1 throughout the head in a shadow root method.



  • 6. Continue with your base color application throughout the head working section by section.



  • 6B. Once application is completed, process for 35 minutes with Defy Damage Protective Shampoo and Conditioner. Dry the hair and continue to the next sectioning steps.



  • 7. Next, divide the hair on the top and sides into 8 triangular sections, leaving out the area from the occipital bone to the nape. The width of the triangles should reflect the density and head shape of the client.



  • 8. Side view of sectioning.



  • 9. Top view of sectioning.



  • 10. Starting at the nape, take a horizontal slice parting and apply Formula 2 from scalp to ends.



  • 11. Continue to work your way up the section applying Formula 2.



  • 12. Move to the back-topside triangle section; apply Formula 3 from scalp to ends, working your way up in horizontal slice partings.



  • 13. Repeat the process with Formula 3 on the opposite top side triangle section.



  • 14. Move on to the top back center triangle section and repeat the application process with Formula 2.



  • 15. Apply formula 2 in same method on the front side bottom triangle.



  • 16. Move to the side triangle section above that and apply Formula 3.



  • 17. Repeat the process on the side triangle sections on the opposite side.



  • 18. Apply Formula 2 to the last triangle section at the top. Work in horizontal slice partings from the crown towards the front hairline.



  • 19. Completed Application.



  • 20. Process for 35 minutes, rinse, and shampoo with Joico Defy Damage Protective Shampoo.



  • 21. Then, apply Defy Damage ProSeries 2 Bond-Strengthening Color Preserver and leave it on for 5 minutes before you rinse.



  • 22: For added thermal and UV protection, and longer lasting hair color, apply the Joico Defy Damage Protective Shield, then style away!



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