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Don’t Miss Sam Villa’s Rock Opera on Premiere Birmingham Main Stage

Wednesday, 23 August 2017 18:06

A rock opera is a collection of songs that dramatically tell a story… and Sam Villa’s story is all in the details. Let the music take you away to vivid details in cutting and finishing that have a rebellious urban feel, yet are practical and functional. 

Don’t Miss Sam Villa’s Rock Opera on Premiere Birmingham Main Stage!

The message is; the haircut is back with clever structural lines, layering has evolved with detached irregular patterns, and spot finishing is key for enhancing natural texture and control. Braids, knots, twists and plaits continue to bring interest and accessories add drama and polish.

Sam Villa, 2017 NAHA Lifetime Achievement Award Winner, is inspired by connection and pledges to be a resource for the linking of ideas and people in the salon industry.

Visit the Sam Villa® Booth (#313) at Premiere Birmingham 2017!

New Products:

The Sam Villa Artist Series 2-in-1 Marcel Curling Iron and Wand 1” – Create today’s soft texture by free styling to form multi-textured styles with both a Marcel curling and wand.  This iron is unique in two ways: 1. It has a 1” barrel circumference (the most popular size) with the added benefit of the barrel length being 3/4” longer than traditional irons, making it ideal for longer hair.  2. With the simple touch of a button it can go from a Marcel iron to a wand.

Sam Villa Signature Series Professional 1” Curling Iron – With an extended ceramic barrel and heating element, this iron provides more surface area for styling and distribution of heat throughout the entire barrel. It’s also designed with targeted temperature technology, which maintains consistent temperatures (without spikes) for specific hair types to protect hair from the stress of thermal styling- Low = 375° for fine hair; Color-Treated = 392° for most hair types – especially color-treated and High = 410° for virgin or highly resistant hair.

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  • Trend Alert How-To: Mixed Artificial Texture 23 August 2017

    "Layers of different textures and mixing fun prints had a strong presence on the runways, which of course will have a major influence on how we play with hair. There will be more artificial texture created with irons, mixed media almost, with braids and twists heightening the effect," explains Anna Peters, Sam Villa ArTeam.

  • Video Alert! How Section Size Can Vary Curl Pattern by Sam Villa 23 August 2017

    When curling hair, does the size of the section determine the curl pattern or is it the size of the iron barrel?Actually, it’s both… but if you find yourself with only one size barrel, you still have many styling options if you vary the size of the section,” says Sam Villa, co-founder of Sam Villa and Global Artistic Ambassador. 

  • Video Alert! How To: 3 Strand String Braid by Sam Villa 23 August 2017

    Product is not an option, it’s a necessity!!” is a motto of Sam Villa’s, Co-Founder of Sam Villa and Global Artistic Ambassador for Redken. Watch him create a simple 3 Strand String Braid and turn it into a unique hairstyle with just two styling products.

  • 5 Tips for getting Graduation... right! 23 August 2017

    Graduation is a great way to add interest to a haircut, especially shorter styles, because the variance in weight can be used to create cool shapes and accents. Andrew Carruthers, Education Director for Sam Villa, says there are 5 things to think about in order to execute graduation correctly.

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