top news
Get the Look: Five Tips for Creating a Feminine, Modern Mullet
02 September 2019It's been the smash hit on the summer beaches of 2019! But forget any dodgy connotations that may come to mind which are reminiscent of Billy Ray Cyrus, Patrick Swayze and Cher, the 2019 mullet couldn’t be more different.
How To: Natural Color Enhancement Step by Step
27 August 2019Goldwell National Artist, Steven Picciano, evaluated the model’s natural skin tone and eye color to create a color story, enhancing both with saturated red and copper expressions. Here’s how to create this color as well as styling instructions from KMS Artistic Director, Sonna Brado.
Salon business, like many other businesses, has a fairly predictable pattern; it tends to be slower in a couple weeks in August/September, has a dip between October and November before the holidays when it gets insane, and then January and February can be pretty quiet.
How-To: Road Trip Ready Blonde
19 August 2019As we approach the days of Labor Day road trips and holiday travel, we share this step-by-step with you on how to get “road trip ready” blonde from Eufora International. See the before and after below, along with the step-by-steps for both the color and cut!
How To: The Illusion of a Sleek, Modern Undercut
14 August 2019When creating the illusion of a sleek, short hair style, simply twist the sides to appear as an undercut to give your silhouette a very modern, polished look. Here’s how to create this style from KMS National Artist, Patrick Higgins.
Salon Emotion by L'Oréal Professional Products Division is a pioneering program to support the development, business growth and future success of the salon industry. Estetica has talked to Elizabeth Strusz (E Claire Salon, IL) to get an insider's view of the practical implications of the program.
Rick Henry sees Red thanks to Joico
23 July 2019The Nine Zero One salon Celebrity Stylist & Joico Guest Artist was inspired by the new LumiShine collection of reds to create the Fire Red Quick Melt look.