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Artemis, the Greek Goddess of Hunting, is the source of inspiration for this collection. Hair artist, Thiago Câmara, presents us with a collection symbolic of strong, self-confident, imposing females, wearing gathered, braided hair combined with classical waves.

The collection is the creation of images that blur the line between sex and slavery, transitioning from submissive to dominant and unearthing confidence within one's sexuality. This discovery allows fear and self doubt to dissolve, leaving each individual exuding strength and trust to become their own unique persona.

Yes by Jose Urrutia

11 March 2019

This fashion collection is inspired by women who do not give up their juvenile self, who play with vibrant shades and look for a youthful look through color, textures and volumes.

The clothing and hairstyles in MEANING are unconventional, expressive, challenging, creative. Hair is worn in short graphic styles with alternating textures. Colors are nonconformist, yet natural. Striking accents that harmonize with the base color. Colors that are in harmony with life!

One model, five looks... this is Fortitude by hairstyling master Rocky Vitelli. Stand your ground, courageous and confident, showing your inner and outer beauty.

In the Japanese mythology, Yuki-Onna is "the Lady of the Snow". There are many stories about this magical spirit that is represented as a tall, beautiful and serene woman with long hair. It usually appears in the forests during the snowy nights floating, leaving no trace.

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