Sebastian Professional Potion 9 is celebrating its 30th birthday this year! This magical product has remained a cult favorite amongst stylists and consumers alike for 30 years.

The Lab is a collection inspired by South Korean pop culture. This ultra-edgy, Avant-Garde trend by Gabin Ahmed and Medley Artistic Team offers looks with limitless imagination.

Sebastian Professional has expanded into new territory with the launch of its first ever men’s grooming line, SEB MAN. The new line caters to the multifaceted Millennial and Gen Z man of today who cannot be defined by one descriptor alone, and typically juggles multiple careers and passions.

Christian Siriano’s Spring 2019 collection is inspired by the perfect dream holiday vacation in Hawaii. Chic and elegant, island life inspired bold tropical prints, animal printed organza separates, textured raffia coats and jackets, and bright citrus evening gowns.

Say hello to creative freedom & perfectly imperfect hair with a NEW texture-building routine from Sebastian Professional... #EFFORTLESS

Rock stars DJ Ashba and James Michael solidify their relationship with Sebastian Professional as Global Art Director Shay Dempsey helps transform their image – Don't miss our exclusive video below!

Sebastian Professional bleeds black, and their artists proudly displayed their fervor for #sebastianculture in the latest annual celebration of What’s Next Awards 2018, the hair styling competition for Student and Professional talent who dare to take their creativity and Sebastian-vision to the next level.

Celebrating his first ten years in business, Christian Siriano's Fall 2018 Collection conveys the glamour and excitement of an ultimate royal dinner party. Anthony Cole, Sebastian Professional International Artist, crafted the whimsical hairstyles for Siriano's NYFW show – learn HOW TO!

Sebastian Professional just announced the North American and International finalists for the 2018 What’s Next Awards Competition. This year, the premiere hairstyling competition welcomed artists from across the globe for the chance to compete onstage with some of the best talent in the industry!

Sebastian Professional just announces the North American Semi-Finalists for the 2018 What’s Next Awards National Competition. The premier hairstyling competition offers Hairdressers At Heart –students, industry professionals and affiliate artists– the opportunity to express their artistry and showcase their creative talents.