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Displaying items by tag: Joico

Either you have it… or you don’t. We’re talking super-thick, crowning-glory hair–the kind everyone envies. But if you DON’T have it, no prob – Joico's going to help you fake it, so no one will be the wiser. Celebrity artist, Paul Norton’s in the thick of it with us…

The real star of the rockin’ Alice+Olivia by Stacey Bendet runway show was Joico InstaTint Temporary Color Shimmer Spray. Making its appearance in front of the ready-for-Coachella crowd, the bold pops of color generated the kind of hot style buzz that fashion fiends and festival lovers are known for.

InstaTint by Joico Colored Festival Hair at Coachella

Saturday, 23 April 2016 03:13
Published in Look

New York may have fashion week, but Southern California owns Coachella, the iconic—and always buzzed-about—annual music festival that sets the stage for hot bands and even hotter style.

Meet the new Joico DuoLight Copper: the next in Joico’s line of one-step tonal crème lighteners for effortless freehand techniques, now in COPPER.

Imagine cleansing and conditioning hair in a single shot. Cleansing conditioners or “co-washes” as they are also known, do just that and are a great option to supplement your regular hair-washing regimen.

Hairstylists across the U.S. voted and it’s now official: Joico LumiShine™ Color is professionals’ favorite new haircolor line!

After awards season comes festival season, and it’s just around the corner! This year we’re sure to see a sea of mermaid brigade hair-color enthusiasts! And you’ll be just as enthusiastic now with NEW Joico K-PAK Color Intensity Mermaid shades – Fiery Coral, Black Pearl and Mermaid Blue!

It’s a curl’s best friend! From the healthy hair company that’s bringing the joy back to hair, comes new JOICO CURL to get rid of those curly girl woes and instead gives you that spring in your curl to add that spring in your step!

It’s her undeniably contagious smile that keeps actress Gina Rodriguez atop of everyone’s “choice” list no matter what event she’s at.

Jenna Dewan-Tatum and Olivia Wilde, were certainly among the brightest stars last night at the Golden Globes thanks to Joico Celebrity Colorist and Spokesperson Denis de Souza and LumiShine™ twice-the-shine hair-color!

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