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Displaying items by tag: CHI

Farouk Systems announced its participation in THE LOOK: ALL STARS, a new hour-long make-over beauty competition format created by Dreamventure Productions, beginning, Sunday, June 24th across Sinclair owned CW and MyNetwork affiliates.

Beauty pageants are having a special moment. With the rise of feminism, the celebration of diversity and the various movements that have spanned from defending women’s rights like #MeToo, this year's Miss USA pageant had an important role to play when engaging in the conversation of beauty.

Introducing Farouk Systems’ latest innovation: the CHI LAVA Pro 1” Volcanic Lava Ceramic Pro Spin N Curl!

CHI has upgraded its popular formula to offer a beautiful mix of Extra Virgin Olive Oil and botanical ingredients including Chamomile, Passion Fruit and Calendula Flowers.

Farouk Systems Global Artist Tammy Mixon shares how to replicate each look she created for reigning Miss Universe Demi-Leigh Nel-Peters during New York Fashion Week exclusively with CHI products and tools.

Global Grace! Top 20 Farouk Looks created at Miss Universe 2017

Wednesday, 06 December 2017 21:18
Published in Look

Farouk Systems, the maker of BioSilk, CHI, and Esquire Grooming, celebrated the long-standing sponsorship of the 66th annual Miss Universe pageant held at The Axis at Planet Hollywood Hotel in Las Vegas.

Eighteen incredibly talented Farouk Systems Global Artists were backstage helping the women’s vision of their competing look come to life. The tool of choice to create the various looks was CHI’s newest innovation, the CHI Lava Iron.

One of the strongest collaborations in the celebration of the industry is Farouk’s momentous involvement in the world of Miss Universe. Pageantry is a celebration of beauty and Miss Universe is the global epitome confident women who pride themselves in representing their country’s culture!

Successful entrepreneur and known for his humanitarian efforts, especially when, disaster strikes, Farouk Shami has announced an exciting partnership  between Farouk Systems and LG.

Experimenting with the ROIGBV spectrum has put a new spin on bold shades that pack a punch! Celebrities and influencers all over the world are sporting inventive looks created by talented hairstylists.

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