Barbers are taking over. Clients are loving the extra attention. Technology is the stimulus that brought about in the rebirth of men’s grooming.

American Crew has been a brand that has always steeped in American tradition. The brand was founded on the principle of grooming during the 30s, 40s, 50s, often featuring the most rebellious hairstyles imaginable.

American Crew’s elite International All-Stars educator team participated in a series of workshops where the brand’s 2017 men’s cutting/styling collection, 'Americana', was unveiled for the first time to the 46 international hair artists that arrived at American Crew’s Miami studio located in Wynwood.

From November 13-15, members of American Crew’s elite INTERNATIONAL All-Star educator team will be participating in a series of workshops where the brand’s 2017 men’s cutting/styling collection, Americana, will be unveiled for the first time – click here to get an exclusive preview!

Don't miss out! American Crew 2016-2017 All-Star Challenge, the world's top men’s grooming competition is HERE AGAIN! Do you have what it takes to be the next American Crew All-Star Global Champion?

American Crew is bringing the King to havens of music all over the country! The renowned men’s grooming brand is setting pop-up Blue Suede Barbershops themed around Elvis Presley at selected music festivals across America... what’s more Americana than The King himself?

Use of shadows, soft waves and streamlining express the concept of masculine duality: strength of body and spirit contrasted with emotive love and tenderness.

Outstanding man-locks, beards and pomps by VT Academy. Sports, business, casual and beardy moment – four alternatives that can be worn casually t -shirt, or with a full-on business suit – and everything in-between!

Meet the Man. The industry icon that founded American Crew back in 1994 starting a revolution that changed men’s grooming forever.

American Crew held their annual competition – the fascinating 2015-2016 All-Star Challenge at the Style Masters Show in Paris last Monday where talent and worldwide skill resulted in the most talented and daring barbers and men’s stylists from around the world to compete for the gold.