The representation of minimalism displayed through this collection strips hair culture to its basic ingredients. Taking everything away highlights the depth of hair itself; displaying different textures, shapes, and movements. It’s a bare image of hair defining itself.
'Minimalism' by Blushes was awarded the NAHA People's Choice Awards at the 2017 North American Hairstyling Awards.
Full of calm and with an almost heavenly appeal, this collection combines various sources of inspiration. The Joico European Design Team member Sevda Durukan (Belgium) let her impressions of art, poetry, history and old family photographs melt into a beautiful showcase of her imagination and creativity.
Line is a collection full of intermittent styles, a collection where the lines are the focal point of inspiration. Through them Pelsynera has created shapes and depth, and by playing with different definitions they produced geometric images, some very noticeable and others of a gentler aspect.
The SS2020 Beautiful Chaos collection by Extrema Hair combines shape, colors and proportion while maintaining harmony and balance.
'Walkirias' shows a powerful and free woman who does not shy away from her own strength and confidence. The looks are inspired by the characters from Scandinavian mythology who chose heroes to die in battle.