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If the graphic and geometric elements seem difficult to insert into your salon design, here are 5 international salons that will prove you wrong.

HAIRDOTCOM debut their Italian inspired collection, styled with British rawness. Ultimate textures and movement defines the power of the new era of artistic team.

We know that our subconscious speaks to us through images. This is why the interpretation of dreams is always interesting. Estetica asked astrologist Alessio Benedetto what it means when we dream about hair. Here is what he answered.

Authentic and personalized hairstyles designed to meet the different needs that arise during the day – 24 hours in the life of a woman and the adaptations in her appearance.

From November 29th to December 2nd in Berlin the motto was: "Hands first! A truly revolutionary concept!"

The sophisticated and dark take of this men's hair collection is fascinating and absolutely a favorite. The talented Ross Charles created all hairstyles using AlterEgo Italy grooming products and also photographed all images... bravo!

The international fashion runways today, together with social media, are one of the main sources of inspiration in trendsetting. So when they “speak”, we should listen.

New York, London, Berlin, Turin and Otranto: 5 locations and 5 different moods for Lorenzo Marchelle's hairstyling collection. The keywords? Selfie Mood. And the interpretation of trends through hyper-personalization.

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